Reporting to the WCB Director, the Seasonal Brand & Communications Manager is responsible for leading the implementation of Domaine Chandon winery Content Marketing, including social media influencers, brand ambassador programs, and other customer advocacy efforts.
Winery Brand & Digital Communications
Winery Content Marketing & KOL Plans
Winery Experiential Marketing & Events
BA/BS required, MA/MBA preferred: Marketing and /or Communication discipline preferred.
English mandatory, a second language is a plus.
Professional experience & know how:
Proven experience (3-5y) in digital, social, influencer/advocacy marketing
Expertise in brand development and experiential marketing
Marketing copywriting expertise
Experience with event management
Understanding of the wine industry and winemaking/viticulture
Understanding of consumer trends and behaviors is required, communications & PR trends/tools
Experience with KOL, wine specialists, press, trade
Influential relationships with food, wine and lifestyle press
Technical & management skills:
Extensive non-traditional media management skills, including content development of social media campaigns, and influencer marketing
Strong copywriting skills and excellent grammar
Organization & Time Management skills